Archive for the ‘museums’ Category

Museums Marketing & Communications list

Wednesday, August 22nd, 2007

There is a lack of a unique thematic mailing list about marketing and communication in and for museums. The list can also operate as a forum between professional involved in mktg, comm and PR.
There is the PRAM list from the PR and Marketing committee of American Association of Museums that is the most active one, but it is not much aware on the European side.

I also think that it will be useful to create a forum/round-table of museums marketing and communication professionals.

There is the chance to create two version of the list, I waiting for opinion and ideas. One open to all people who can have interest in the field and one more professional oriented, open only to professionals with demonstrable references.

To be ready and concrete, I start to create the list

here the address to subscribe:

Many thanks to all for cooperation.


Tuesday, August 21st, 2007

I’m in Vienna to cover ICOM General assembly.

I will write something about the conference later in teh week, meanwhile please watch the official videos from ICOM TV 

Podcast GO

Monday, July 23rd, 2007

My reader (wow…at least I have one reader…) Meya Laraqui send me an intersting email about where there is a dedicated museums channel where experience for free museums podcast like the PAAM by just uploading a video.

Thanks to Meya.

Museums iPhone

Friday, July 13th, 2007

Probably all of you is now aware about the new Apple iPhone that will create the revolution on the way to use cell phones.
But the iPhone can find an ideal usage also in museums environment as a video/audio/web guide, all into a unique device connected by Wi-Fi or by Edge protocol.

We start to work in cooperation with Apple to test it as museums visitors tools.

Who will have ideas or comment to share please do it here or write me directly.


Interactive table

Thursday, March 29th, 2007

An intersting project for interactive application inside a museum, The TANGIBLE Table.

A 100×70cm interactive table to use as interactive user interface.

Here more info on the project. 

Bloggers meeting

Monday, March 26th, 2007

Dear museums bloggers, Jim Spadaccini propose to meet blogger at Museums and The Web conference in San Francisco. This will be a fantastic occasion, I’m very sad that I can’t be there, but another occasion will be AAM Conference in Chicago, in May and I will be there.  From AAM Boston, last year, I start the tentative to put together museums blogger with the first list of museums blogs in my blog, this goal was completed by Jim (Jim did you present a paper in Chicago?).

Consider that Museums and the Web is an event more oriented to colleagues inside IT sector, AAM conference is an event more generalist, where there are more people involved and more colleagues that need to be aware about museum blogs. So Chicago will be a good occasion to make more people aware.

PDF…casting in iTunes

Tuesday, January 23rd, 2007

There are a small but growing number of PDFs appearing in iTunes, users can subscribe to podcasts to automatically receive audio and video - and recently - PDF

Here a complete guide to PDF in iTunes

There are also example of PDF regarding museums.

It will be useful for museums to put PDFs in iTunes.

Cultural Content for OLPC initiative

Thursday, January 18th, 2007

NOTE: this is a post that I will publish soon in Museum-L, Africom, AAM-Pram and ICOM List. I ask, please, to every museum related blog publisher to give the maximum echo to this initiative and please feel free to distribuite this text at my name in other list. Many thanks. Mario

nigerian-machine.jpg SophieOnXO-2.jpg

Dear colleagues, probably most of you are aware of the efforts of Prof. Nicholas Negroponte (founder of the Media Lab at the Massachusetts Institute of Technology) to give a chance to children in low-development countries. The Negroponte ideals are base on bridging the digital divide.

After many years of effort his group has managed to create a Laptop at a cost of under $150, through a non-profit organization called OLPC (One Laptop per Child). More information can be found on The OLPC Laptop is a remarkable device, waterproof, built to last 5 years in difficult conditions, with a WiFi and mesh network connection, and with a manual system for power supply.

One problem of this great project is to use this opportunity to provide useful and inspiring educational content to children in these poorest areas. Content can be available pre-loaded on the laptops when they arrive — and for their school servers, which will have more space and will serve as digital libraries for the schools.

As a professional inside the museum sector, Iam sure that we can cooperate with this relevant project.

Talking with those who care for content within the OLPC project, they asked for museums and associations to sign up to curate 100 core cultural areas and topics, with 100 ideas or works in each of these topics where that group has the most expertise.

It would be useful for organizations to put together focused collections, aimed at children [and with minimal use of language], presenting the cultural heritage of every region of the world. It is also be interesting to know what topics museum curators from different countries think would be most interesting to children.

I told OLPC that I am available to make more colleagues aware about this chance to cooperate, and that my blog (in cooperation with new OLPC blog) can act as a platform to work on this idea.

First of all, we need to better define guideline, for content delivery and fruition, in cooperation with OLPC. My proposal is to create a workgroup with colleagues to better define those guidelines (format, weight in term of memory of contents, copyright management etc).

Next step will be to better understand who can, and want, provide content for OLPC on the basis of these guidelines.Please, if you are interested in participating in this Guidelines Workgroup, contact me on my private email and please contact me also if you can cooperate with specific content.

Many thanks for cooperation and attention

Mario Bucolo

Museums on MySpace

Thursday, January 11th, 2007

Hundreds of Museums are now in MySpace.

They use MySpace as a tool to attract new buddies and to announce events.

It is a useful tool, free!

Some of them are in my friend list
UPDATE: Sheila public something about “Gendered Museums on MySpace”

iPhone, the revolution

Tuesday, January 9th, 2007

iPhoneApple just announce the iPhone, it is an iPod, a Cell Phone, an Internet Navigator, just in one device.

With 3.5″ screen inch, WiFi, GSM, 8gb ram

It will be the revolution to use this device in a museum like a video/photo/audio guide.

Directly on the Apple web site to have more info.

Your New Year Day in a museum

Sunday, December 31st, 2006

Happy new year to all of you.

Will be fun to receive comment and the experiences of your New Year Day in a museum, if you have the occasion to do this, please post here, thanks.

For who like motors..

Saturday, December 30th, 2006

DucatiM695.pngMy Xmas self-present was a new Ducati Monster 695
this is the occasion to invite to visit the Ducati Museum.

Museumland, 2007 Edition

Sunday, December 17th, 2006

Wow, I’m very happy to announce that it is online the 2007 Edition of updated database, new user interface, new graphics. It is in beta version, so probably there are some error. Please post here any critics, ideas, opinion.

BUT…check if your museum is linked in Museumland or use this form to inform us of your museum and PLEASE put a link to in your site, this will help all of us. Thanks.

Campaña Argentina Lucha contra el Tráfico Ilícito de Bienes Culturales

Monday, November 27th, 2006

Presentación Campaña Argentina Lucha contra el Tráfico Ilícito de Bienes Culturales

From our collegue Claudia Cabouli I just receive an important notification for an event will be held in Buenos Aires on Wed 29 November.

Any info on the dedicated web site, click here. 

PS: My personal compliment for the communication images.

iTunes Store: Museum Tours

Tuesday, September 12th, 2006

As hoped, Apple introduce a page in iTunes Store dedicated to podcast from Museums.

Go to iTunes Store (used the new iTunes 7) –> Podcast and there is a button Museum Tours

Today podcast from:

  • Moma
  • KQED Gallery Crawl
  • The Metropolitan Museum of Art
  • Art Mobs MoMA Guides
  • SFMOMA Artcasts
  • Hirshhorn Museum
  • Victoria & Albert Museum
  • Tate Modern
  • de Young
  • Walker Art Center
  • National Museum of American Indian
  • Moca
  • Vesailles vidéo
  • Smithsonian American Art Museum
  • Kansas State Historical Society
  • Elteljorg Museum
  • BYU Museum of Art
  • Philadelphia Museum of Art
  • Dr Peppe Museum
  • iZoofari (San Diego)
  • Every Object Tells a Story

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click images to enlarge